Developing a New Ready to Eat Dessert :: Business and Management Studies

Developing a New Ready to tire DessertI was asked to design and exact a ready to kill dessert. My target groupwas all ages of people, specifically people aged amidst twenty andsixty as they tend to have more property to spend than teenagers orpensioners.In order to gain an insight into the flake of proceedss that could beavailable to me to design and make I first had to do some research.First I created a questionnaire, and handed it out to cardinal people of contrasting ages. My questionnaire asked a variety of differentquestions much(prenominal) as do you like chocolate based desserts? Do you like sponger? Do you prefer hot desserts to cold? The results of thisquestions formed the foundation of my project. I wrote letters to managers of supermarkets asking them to send meinformation on existing point of intersections, this servinged me translate the typeof cost that was suitable for my product to be sold at.From a range of magazines I made a collage of different desserts andannotated it, I used this as a kind of brainstorm of ideas, such asthe different layers and colours that could be used.The internet was a big help to my research as I used the supermarketswebsites to find out prices of products and ingredients.In order to condense the range of desserts I was considering I mademyself a speciation table, this stated the criteria my product shouldmeet. I decided that I would prefer my product to be chilled ratherthan frozen, which cancelled out some of my previous ideas such asice-cream dishes.My specification stated that my product should beColdChilled forthcoming in mortal portionsCheap to produceOf a standard graphemeHave a toppingHave a creamy fillingHave a crunchy baseHave a variety of textures essential be sold at a maximum cost of 2Must have layersNext I had to design ten different products, I illustrated them andannotated them. Referring to the recipe of the dessert. To make mydecision on the final product I tested a few of the suggested ideas. Idecide to make a cheesecake.I had to make sure my cheesecake fit my product specification. To my occupy my finished design actually does meet the majority of mycriteria. So boilersuit my cheesecake has been a success.The only area that did not go as intend was the portion size. Mycheesecake ended up as a family size portion. This was out-of-pocket to thecomplication of the packaging, and sizing. I found it very hard to getthe individual portions exactly the same size each time, it was easier